Search & Performance Marketing Daily: Microsoft Bing's AI Chatbot Now Generates Images And Text

Microsoft has given its Bing AI chatbot the ability to generate images by simply describing the picture in a few words. The tool -- Bing Image Creator, announced Tuesday -- can generate written and visual content in seconds. "We know from research that the human brain processes visual information about 60,000 times faster than text, making visual tools a critical way people search, create and gain understanding," Yusuf Mehdi, corporate vice president & consumer chief marketing officer, wrote in a blog post. "Based on Bing data, images are one of the most searched categories – second only to general web searches." Historically, Mehdi wrote, search was limited to images that already existed on the web, and now there are almost no limits to what people can search for and create.