How to build ethical AI

You've likely already encountered artificial intelligence several times today. But for most people, the term AI still conjures images of The Terminator. We don't need to worry about hulking armed robots terrorizing American cities, but there are serious ethical and societal issues we must confront quickly -- because the next wave of computing power is coming, with the potential to dramatically alter -- and improve -- the human experience. Full disclosure: I am general counsel and chair of the AI Ethics Working Group at a company that is bringing AI to processor technology in trillions of devices to make them smarter and more trustworthy. Enabled by high-speed wireless capacity and rapid advances in machine learning, new applications for artificial intelligence are created every day. But for the rest of us, we're right to ask a few questions.