Google, Microsoft, and Yahoo Team Up to Advance Semantic Web

Google, Microsoft, and Yahoo have teamed up to encourage Web page operators to make the meaning of their pages understandable to search engines. The move may finally encourage widespread use of technology that makes online information as comprehensible to computers as it is to humans. If the effort works, the result will be not only better search results, but also a wave of other intelligent apps and services able to understand online information almost as well as we do. The three big Web companies launched the initiative, known as Schema.org, It defines an interconnected vocabulary of terms that can be added to the HTML markup of a Web page to communicate the meaning of concepts on the page.