5 Ways Machine Learning Can Make Your BI Better

Everyone seems to be discussing machine learning and artificial intelligence, but few people really know how to take advantage of the new technology. Did you know that according to the MIT Sloan Management Review 76% of companies say they're using machine learning to increase their sales growth? So why does almost every BI and analytics professional I talk to think that machine learning is the domain of a few statisticians or data scientists trained to use algorithms or advanced analytics technologies? Make no mistake, machine learning, artificial intelligence, and the newer offshoot deep learning are complex topics, but you don't need to understand them in depth to take advantage of them. In fact, your analytics strategy should focus on these technologies.