Your data mine runs deep, so why only scratch the surface? - Watson

The premise of the wildly successful Raiders of the Lost Ark film franchise is discovery. In his adventures, fictional archaeologist Dr. Henry "Indiana" Jones seeks hidden artifacts that hold sought after secrets--objects as elusive as fossilized alien heads and the Holy Grail--to investigate and preserve the clues they contain. Similarly, IBM Watson and Discovery Service can unearth secrets buried deep in your data. Without question, data is one of your organization's most valuable resources: mining the untapped potential in that resource demands powerful, cognitive solutions. Historically, cognitive solutions came with steep learning curves that demanded more staff expertise, financial resources and time.