Paradox SEO: AI & Machine Learning Powered SEO Rankings

While Google previously ran its analysis with data in a linear way, handling each element discretely, it no longer does so. It now uses a type of AI called Deep Learning. The hierarchical function of Deep Learning systems enables Google to process data with a non-linear approach. SO... Rather than considering each factor separately like your typical Human SEO does, and awarding small incremental gains for each, Google now batches multiple factors together. Then, if their output reaches a certain value, then their cumulative value triggers or contributes to the next stage if analysis.