Text Mining Amazon Mobile Phone Reviews: Interesting Insights

Mobile phones have revolutionized the way we purchase products online, making all the information available at our fingertips. As the access to information becomes easier, more and more consumers will seek product information from other consumers apart from the information provided by the seller. Reviews and ratings submitted by consumers are examples of such of type of information and they have already become an integral part of customer's buying-decision process. The review and ratings platform provided by eCommerce players creates transparent system for consumers to take informed decision and feel confident about it. Amazon.com is a treasure trove of product reviews and their review system is accessible across all channels presenting reviews in an easy-to-use format. The product reviewer submits a rating on a scale of 1 to 5 and provides own viewpoint according to the whole experience.