Data Science in Fashion

How many stores that you grew up visiting aren't around anymore? Remember Sears, Zellers, American Apparel, Wet Seal, The Limited, etc. Many other prominent retailers like Aeropostale, Bebe, A&F, Guess, J.C Penney, Payless, Rue2, etc. are closing hundreds of stores nationwide to deal with dwindling sales. Forbes estimates that in last sector of 2017, 21 retailers are closing 3,591 stores. They can't compete with the e-commerce sector as more and more customers resort to shopping online as reduced prices from the comfort of their homes in lieu of physically going to retail stores. Retailers are forced to leverage data in order to upgrade their infrastructure and services to give their customers a better experience. Many job postings at Macy's, Coach, Kate Spade, Nordstrom, etc. show how serious and desperate the retail and fashion giants are in face of competition.