AI Entrepreneurs Say "Faux AI Hype" Hurts Sales & Marketing Efforts - TOPBOTS

The public is riveted by artificial intelligence, but most people don't have a clue what "AI" actually is. Media hype and populist stories confuse rather than clarify. How does popular perception impact the vast array of Silicon Valley companies building actual AI products and services? We spoke to leading entrepreneurs and executives to learn their unique challenges with selling and marketing AI. Not surprisingly, the biggest challenge AI entrepreneurs collectively identified was lack of buyer understanding regarding what AI entails and requires.