Salesforce Aims to Up Its AI Game

A recent acquisition looks to bring artificial intelligence and deep learning capabilities to the CRM powerhouse. Marketers using Salesforce products may soon find artificial intelligence–enabled features rolling out across the CRM platform due to the company's acquisition of AI and deep learning technology service MetaMind. MetaMind CEO Richard Socher announced the merger through a company blog post. The acquisition will ostensibly infuse Salesforce's existing services with MetaMind's natural language and deep machine learning software, which can reportedly analyze images, as well as text and sentiment. "At MetaMind, we've always been excited to bring breakthrough AI to high impact use cases. I can't think of a better place to have impact with AI than Salesforce and its many existing and future products," Socher said in a separate statement.