Bixby 2.0 Is Likely To Be A Reason Not To Buy The Galaxy Note 9

NEW YORK, NY - MARCH 29: Sriram Thodla, senior director of services and new business at Samsung, speaks about the new voice agent named'Bixby' that is featured on the new Samsung Galaxy S8 during a launch event, March 29, 2017 in New York City. Following the recall and discontinuation of the Samsung Galaxy Note 7, the Galaxy S8 is the new flagship smartphone for Samsung. While all eyes will be on the Galaxy Note 9 at Samsung's next launch event, Bixby 2.0 is likely to debut in a smart speaker which may actually damage its sales potential. Bixby is Samsung's attempt to compete against Google Assistant and Amazon Alexa and so far, it has been nothing short of a disaster. This is because compared to Google Assistant, Amazon Alexa and even the much-maligned Siri, Bixby is hopelessly outclassed.