What Robot Makers Must Learn from Dogs, Animators and Video Game Designers: Q&A With Bruce Blumberg

As robots become more ubiquitous, the interaction between humans and machines becomes more interesting. Understanding how we as people engage with robots or virtual characters is at the heart of Bruce Blumberg's passion and mission, shaping a career that starts in the earliest days of Apple and NeXT, Inc. and moves on to creating World of Zoo, a video game that ultimately informed the user interface on the earliest collaborative robots. I recently sat down with Bruce to talk about his ideas about the evolving nature of the relationship between human and machine. Q: What did the path you took from leading product marketing and development at Apple and Next, Inc. with Steve Jobs to working on human interaction with autonomous characters look like? Thinking about the work I've done on the whole, I've always been engaged in ways to make the user experience better.