Why Machine Learning And Other Emerging Technologies Aren't Out Of Reach For SMBs

The endless parade of emerging technology is gaining the attention of large enterprises and digital startups alike. The Internet of Things, artificial intelligence, machine learning, natural language processing, robotic process automation, and cognitive computing – all of these digital innovations and more – are creating an environment of disruptive innovation that are bridging the gaps of unfulfilled customer demand. Does it even make sense to spend already limited resources to take advantage of these same technologies? According to the IDC Analyst Connection whitepaper "Analytics for SMBs: Sharpen Operations, Capitalize on Business Opportunities," sponsored by SAP, such investments can bring a level of automation, electronic monitoring, and sensor-enabled insight not seen anywhere outside of the SMB segment. Ray Boggs, vice president of small and medium business research at IDC, mentioned that the most successful small and midsize firms have the flexibility and adaptability to face competitive challenges.