Microsoft's Latest Stealthy Challenge To Android And iOS

Microsoft's slow advance into the mobile territory held by rivals Apple and Google continues this week with updates and expanded availability of a key mobile application that runs on the opposition's platforms. As iOS and Android circle the wagons to make sure that no other OS platforms can become established in the mobile space, Microsoft is playing a slightly longer game with a different target. Although Windows 10 Mobile is a great environment (and one that I personally enjoy) it does not have the market share or volume of mobile users that are needed to be self-sustaining. Which is why Microsoft is not only focusing on cloud-based services, but also ensuring they are usable on both iOS and Android as well as Windows 10. A quick glance at the app stores shows the prominence of Outlook, the utility of Outlook365, and the quiet magic of OneNote all riding high.