Design tweaks promote responsible AI use for environmental protection, research shows

Artificial intelligence systems that ask users to pause to consider AI's energy consumption and environmental impacts are likely to reduce unnecessary AI use, new research by Oregon State University suggests. The findings, published in Science Communication, are important as AI is already using electricity on scales that can be meaningfully compared to households, factories and towns. For example, the electricity needed to train a large language model would power 120 homes for a year, the researchers note; one AI-generated image has roughly the same energy cost as charging a smartphone. With about 85% of the world's energy still coming from fossil fuels, every megawatt-hour that can be carved from AI's electricity profile is significant, says the study's leader, Cheng "Chris" Chen of the OSU College of Liberal Arts. "Despite AI's substantial environmental impacts, information about those impacts is rarely disclosed or effectively communicated to everyday users of AI systems," said Chen, assistant professor in the School of Communication.