How Retailers Can Use AI Analytics to Grow Revenue

Powerful computing advances in recent years have enabled retailers to use artificial intelligence (AI) to help them realize their full potential. AI analytics uses machine learning to find differences and make assumptions automatically. A study by Business Insider suggests that as much as 85 percent of customer interactions will be controlled without a human by as soon as 2020. This is no more apparent than in the e-commerce and retail sectors. In fact, business intelligence is increasingly being replaced by AI analytics due to its exponentially enhanced capabilities at managing big data.