AI Hits the Campaign Trail

It's an election year in the US, which means you can expect a fresh tsunami of campaign ads in your feeds, in your inbox, and jammed in front of YouTube videos. This is also the first election of the AI era, where anyone can generate just about anything--an image, a Twitter bot, a speech--by typing a few lines of text into a prompt. Whether it's bad actors generating misleading deepfakes or candidates using text generators to write cringey campaign emails, AI is now firmly part of the election process. This week on Gadget Lab, WIRED senior politics writer Makenna Kelly joins us en route from the Iowa caucus to talk about how scammers and political campaigns alike are using AI to influence voters at the polls. Follow all of WIRED's coverage of the 2024 election and artificial intelligence.