Competing in the Age of AI Leading Blog: A Leadership Blog

THE BIGGEST CHANGE being brought about by AI is not human replicas, but the emergence of digital operating models. These models aren't the sexy, headline-grabbing side of AI, but they are profoundly affecting how we do business and the way leaders of the twenty-first century must think. Marco Iansiti and Karim Lakhani, professors at Harvard Business School, explore these changes in Competing in the Age of AI with examples of businesses in many industries. "When a business is driven by AI, software instructions, and algorithms make up the critical path in the way the firm delivers value." And thus, how we think about the work we do and how we compete in the marketplace. The business plan describes the problem that is being solved for the customer--a reason to buy.