It appears a lot more Americans are getting acquainted with Alexa. The Echo is the best way to add Alexa to your life, and you can get access to all sorts of Alexa-exclusive deals once you have one. The number of Americans using voice-enabled speakers like Amazon Echo at least once a month more than doubled from last year, says a forecast from research firm eMarketer. More than one-quarter of smartphone owners in the U.S., 60.5 million Americans, will use a virtual assistant like Alexa, Apple's Siri, or Microsoft's Cortana at least once a month. "Consumers are becoming increasingly comfortable with the technology, which is driving engagement," said Martín Utreras, eMarketer's vice president of forecasting, in a statement.
May-8-2017, 14:20:10 GMT