The PS5 Is Starting to Look Like the Revolution It Promised

Six months after its November 12 debut, the PlayStation 5 is well on its way to being a success story for Sony. As of March 31, the company had sold 7.8 million of the new video game consoles worldwide--enough, in both units and dollars, to make it the biggest console launch in US history. And who knows what that number might be if everyone who wanted one was actually able to buy one. It's not engineering scarcity to create marketing buzz like a streetwear company; it's trying to get its $399 console into customers' hands. Which is exactly why, in the same breath that he's using to discuss how the PS5 is outpacing even its mega-selling predecessor, Sony Interactive Entertainment president and CEO Jim Ryan is apologizing.