Microsoft limits access to facial recognition tool in AI ethics overhaul

Microsoft is overhauling its artificial intelligence ethics policies and will no longer let companies use its technology to do things such as infer emotion, gender or age using facial recognition technology, the company has said. As part of its new "responsible AI standard", Microsoft says it intends to keep "people and their goals at the centre of system design decisions". The high-level principles will lead to real changes in practice, the company says, with some features being tweaked and others withdrawn from sale. Microsoft's Azure Face service, for instance, is a facial recognition tool that is used by companies such as Uber as part of their identity verification processes. Now, any company that wants to use the service's facial recognition features will need to actively apply for use, including those that have already built it into their products, to prove they are matching Microsoft's AI ethics standards and that the features benefit the end user and society.