Amazon's new AI Alexa isn't free anymore

PCWorld reports that Amazon has ended free access to its advanced Alexa+ AI service, now charging non-Prime members $19.99 monthly for full features. Prime subscribers receive Alexa+ at no additional cost, while the original classic Alexa remains free for all users regardless of membership status. Alexa+ offers ChatGPT-style conversations and advanced agentic AI capabilities, officially exiting its early access phase with a limited free web-based text option available. The days of free Alexa+ for everyone just ended, with Amazon announcing today that it will start charging non-Prime members who want to use the AI-supercharged voice assistant on their Echo devices. Starting now, full Alexa+ access will cost $19.99 a month for those without Prime, while Prime members will get Alexa+ as a free benefit with their subscriptions. Amazon also announced a new free tier of Alexa+ that lets you text chat with the assistant over a web browser.