The Fashion Industry Is Getting More Intelligent With AI

Whereas it used to be that only ecommerce giants such as Amazon and Walmart used machine learning algorithms to figure out sales trends, now small retailers are also leveraging machine learning to understand this dynamic fashion market, which may provide them a better chance to succeed. Intelligent, AI-enabled systems can also help provide greater intelligence for fashion brands by identifying patterns and predictive analytics that can provide insight into fashion trends, purchase patterns, and inventory-related guidance. One company at the forefront in innovation with AI applied to fashion is Stitch Fix, an online personal styling service. The company is using machine learning algorithms to provide better customer experiences for customers and make their supply chain more efficient.