The Promise of Artificial Intelligence for the Enterprise

Although AI hasn't yet taken off in the enterprise market, it soon may. AI could be used to enhance customer service, provide companies with recommendations based on data analytics, root out fraud or help manufacturers find defects in products before they're shipped. The market for AI in the business world is going to heat up, according to research firm IDC, which predicts that the market for cognitively enabled applications and software is going to be worth 40 billion in 2020. One kind of AI that has gotten a lot of attention lately is machine learning, an artificial intelligence that can learn from and make predictions based on data it accesses. Google is building the technology into the company's cloud product in hopes of winning enterprise business.