Can we machine-learn Google's machine-learning algorithm?

Google's rollout of artificial intelligence has many in the search engine optimization (SEO) industry dumbfounded. Optimization tactics that have worked for years are quickly becoming obsolete or changing. And is it possible to find a predictable optimization equation like in the old days? That is to say, when changes came, they came wholesale. Large and abrupt movements, sometimes tectonic, were commonplace in the past.