Increase Retail Sales with Recommendations Lucidworks

Retailers know that it is harder and more expensive to acquire new customers than to sell new things to existing customers. That's why they spend a lot on loyalty programs and Customer 360/Customer Journey programs. One of the best tools a retailer has for selling products to customers is recommendations. Recommendations are simply that, suggestions by the retailer on other things the customer may be interested in. In order to do this, a retailer needs to know the customer.