Retailers say agentic AI is the best way to boost customer sales

The survey identified the top five retail industry challenges: industry competition, inflation and high costs, rising customer acquisition costs, changing consumer behavior, and cost of returns. Also: Will synthetic data derail generative AI's momentum or be the breakthrough we need? The top five retail opportunities: leverage AI, implement unified commerce, increase e-commerce sales, improve customer service, and increase store associate productivity. The survey found that physical store purchase volume decreases as shopping spreads across digital channels.