The Download: how AI is changing internet search, and the future of privacy in the US

Every day, we are tracked hundreds or even thousands of times across the digital world. All of this is collected, packaged together with other details, and used to create highly personalized profiles that are then shared or sold, often without our explicit knowledge or consent. A consensus is growing that Americans need better privacy protections--and that the best way to deliver them would be for Congress to pass comprehensive federal privacy legislation. So what can Americans expect for their personal data in 2025? We spoke to privacy experts and advocates about what's on their mind regarding how our digital data might be traded or protected moving forward.