1:1 at scale -- How to use A.I. for a better customer experience (VB Live)

It's not enough to give customers what they want -- you have to give them what they didn't even realize they wanted. AI and machine learning helps you offer seamless experiences that speak to consumers, not just sell to them. Join this VB Live event to learn how to leverage AI to design relevant, trusted customer relationships. Banner blindness means digital ads go ignored more than 80 percent of the time, and millennials have taken it a step further, with 63 percent of millennials bringing ad-blocking software to cut them out of their lives completely. But regaining their attention doesn't mean getting louder in more places; it will take seamless experiences delivering relevance, information, entertainment, and the feeling that you're interested in more than their wallet.