Evernote Said It Will Read Customer Notes to Improve Machine Learning

Evernote is trying to improve its digital-note-taking service, but it needs to access and read customer notes to do so. In a corporate blog post published this week, the company said it's updating the terms of its privacy policy to include a change that lets its employees access user notes to improve its machine-learning technologies. Machine learning technologies can allow powerful software to sift through data to find patterns and better automate tasks. Evernote said the decision to have some of its employees read user notes, effective Jan. 27, 2017, was done to "make sure that our machine learning technologies are working correctly, in order to surface the most relevant content and features to you." The company elaborated that although its current "computer systems do a pretty good job, sometimes a limited amount of human review is simply unavoidable in order to make sure everything is working exactly as it should."