How retailers can use AI and ML to drive sustainability in 2020

Sustainability has become an increasingly key issue in the retail industry over the last few years. While it's promising to hear retailers making the right noises, they won't be able to follow through on their good intentions if they don't use technology to help them to put their words into practice. This is where artificial intelligence (AI) and machine learning (ML) will become increasingly important, as they can drive the change, putting more sustainable behaviour within reach for many retailers. In a nutshell, AI enables businesses to measure their environmental and social impact, while ML helps take the next step by recommending tangible ways to adapt behaviour in line. As a result, AI and ML can help retailers make huge strides towards sustainability in their supply chains, through from transporting products to stores in the most intelligent way possible, to making sure they don't order too much stock.