Your NCAA bracket is a reverse Turing test

Cue the studies and stories about lost productivity, sports betting and consumerism run amok. But for all of the "sick" days taken, office pools created and revenues generated, March Madness shows us something remarkable -- that we are, without a doubt, human. Scholars like me worry that humans are starting to behave like predictable and even programmable machines. We're surrendering our humanity to smartphones, digital assistants and fitness trackers one tap, swipe and click at a time. Surveillance capitalism, or the monetization of data acquired through surveillance, allows high-tech media to grab and keep our attention while collecting, selling and using data about our moods, preferences, habits and lifestyles to nudge us.