The Rise of AI Influencers: How are they Impacting AI Adoption?

Influencer marketing is not an unknown phenomenon. For years, small and large-scale brands have used influencers to promote their brands on social media platforms and reach generations of customers. Influencer marketing has become a driving force behind the communication strategies for various companies. Generally, bigger brands are engaging more with influencers, as consumers are turning to Twitter, Instagram, and YouTube for everything. The rise of AI influencers has entirely changed the concept of influencer marketing.