Why AI will replace rocket scientists before it ever replaces marketers

#artificialintelligence 

This is a phrase I've heard many a time during my time in the marketing world. Now, with reflection, that statement is actually pretty ironic. With artificial intelligence (AI) continuing to evolve and become even more intelligent, many professionals are left wondering if their jobs will still be relevant in the near future or if machine learning will cause those jobs to be obsolete. As with any new disruptive technology, there has been quite a bit of talk around the potential power of artificial intelligence and the jobs it could possibly replace. But for those of us in creative professions, how worried should we actually be? It's true that AI has already had a significant impact on the marketing and advertising industry.

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