Big Data Quotes of the Week - Aug. 19, 2020

Data is useless, exclaims Piyanka Jain, author of this week's lead Big Data Quote of the Week. No need for data champions to despair however; Jain goes on to clarify the real value of data, which is to drive decisions.. The same rule shows up in the NYT job ad for "Analyst, Revenue Analytics"; the role is all about providing "essential recommendations to crucial business decisions". So while data is nice, decisions are the ultimate payoff. Put them together and you get the "data-to-decisions" value chain.