The Importance of Data Preprocessing for Machine Learning in the E-Commerce Industry

Big data, as the name suggests, are large volumes of data that contain a variety of data that travel in high velocity. Big data are bound to contain dirty data as it is collected from various sources that are raw or unprocessed. Data preprocessing is the process of transforming raw data to an understandable format which is ready for analytical uses. Machine Learning is an artificial intelligence subset and an analytical application that is used to make decisions without programming by receiving and analyzing data. E-commerce industry is the industry which revolves around the application of technology into commercial businesses.