Why conversational AI is an effective listening tool

We are excited to bring Transform 2022 back in-person July 19 and virtually July 20 - 28. Join AI and data leaders for insightful talks and exciting networking opportunities. Unstructured data is by its very nature difficult to wrangle. It is one of the hardest sources of data to manage, said Amy Brown, founder and CEO of B2B software-as-a-service (SaaS) startup Authenticx. "AI allows organization of this really messy data source," Brown said. Still, she said, "it takes a commitment and a desire to use that data source."