4 Ways Machine Learning can be Used in Your Business

In vogue for several years, analysis of Big Data enables companies to process huge volumes of unstructured data and derive strategic business intelligence. The classic analysis of Big Data is partly based on Machine Learning, but it should be noted that the statistical modelling and manual processing steps are essential to its success. Recent advancements in Machine Learning, especially with AlphaGo from Google and Watson from IBM, are setting cases and are gradually taking their place in the corporate world. Machine learning refers to the methods and technologies allowing machines to "learn" without using dozens of complex statistical models and rules. Take the example of AlphaGo, to beat the World Go champion, the algorithm was not based on rules indicating how to react to each situation during the game; it learned to play by processing a large dataset of games played by human players.