Council Post: 11 Creative Ways To Use AI-Driven Conversational Marketing

Responding to consumers in real time is the cornerstone of conversational marketing, leading businesses around the world to implement tools driven by artificial intelligence (AI) as part of their customer outreach. Taking a more personalized and interactive approach to automated communication makes it easier for businesses to guide consumers toward specialized solutions that will meet their needs. Success with conversational marketing can be achieved using many different methodologies. Here, 12 experts from Forbes Agency Council talk about the most creative conversational marketing strategies they've seen employed successfully, demonstrating how well AI can support business goals. Members discuss creative conversational marketing strategies.