Apple buys an artificial intelligence startup called Emotient: Report – Tech2

Apple bought Emotient, an artificial intelligence startup that reads people's emotions by analyzing facial expressions, the Wall Street Journal reported. The report did not specify the financial terms of the deal. The tech giant's plans for Emotient were not immediately clear, the Journal reported, confirming the news with an Apple spokeswoman. Emotient's software reads the expressions of individuals and crowds to gain insights that can be used by advertisers to assess viewer reaction or a medical practitioner to better understand signs of pain in patients. San Diego-based Emotient had previously raised 8 million from investors including Intel Capital, the Journal said.