Coupa's Concept Of Value As A Service PYMNTS.com

Coupa Software provides real-time analytics for pricing, assortment, demand and competitive metrics in the retail sector. The firm has had a big six months -- in October the firm launched a successful IPO, which saw its shares more than double on its first day of trading. Analysts at the time said the strength of the IPO underscored investors' appetite for technology. On its own, Coupa has already made its first big acquisition -- Spend360, a U.K. firm that provides digital data management solutions, including data analytics, using machine learning and artificial intelligence, for corporate finance and procurement teams. Many think this will be the first of a few upcoming acquisitions as Coupa adjusts to existence in the public markets and pushes forward on its path to profitability (as of its IPO, Coupa still wasn't quite there yet).