Law and Ethics of Online Human Subject Experiments

We need to have a public debate about acceptable personal privacy data collecting and sharing - as well as acceptable conduct for data science experiments conducted by government and private businesses, especially online controlled experiments involving human subjects - and codify acceptable (ethical and legal) practices into laws and professional codes of conduct. Furthermore, we need to carefully consider the ethics, legality and potential negative consequences of new financial trading, credit-scoring, human resource hiring and firing, political, marketing and advertising data science (e.g., algorithms, machine learning...et al.) techniques that rely on personal private data.