Millennials generation are most likely use another person's Netflix account, 18 percent admitting
Millennials are the generation most likely to violate Netflix's terms of service by logging in to use someone else's account, according to a new survey. More than 18 percent of that generation uses someone else's login to stream Netflix, compared to Generation X (9 percent) and Baby Boomers (11 percent). The data comes as Netflix prepares to crackdown on illegal account sharing via new artificial intelligence software, which will be able to analyze which users are logged in and then flag shared accounts. This chart illustrates what proportion of Millennials, Baby Boomers and Generation X stream each of the top three major video streaming services through another person's account The move is expected to recoup major money for the video streaming giant: a separate report from Parks Associates found that by 2021, credentials sharing will account for $9.9 billion of losses in pay-TV revenues and $1.2 billion of over-the-top (OTT) revenues. The survey also found that while 68 percent of people still use traditional cable, nearly 92 percent use video streaming for television, movies, sports or music.
Jan-12-2019, 00:48:16 GMT