[slides] Business Imperative for Cognitive Computing @CloudExpo #CognitiveComputing

What Is the Business Imperative for Cognitive Computing? Cognitive Computing is becoming the foundation for a new generation of solutions that have the potential to transform business. Unlike traditional approaches to building solutions, a cognitive computing approach allows the data to help determine the way applications are designed. This contrasts with conventional software development that begins with defining logic based on the current way a business operates. In her session at 18th Cloud Expo, Judith S. Hurwitz, President and CEO of Hurwitz & Associates, Inc., put cognitive computing into perspective with its value to the business.