Council Post: How Artificial Intelligence Can Enable Ethically Driven Investments

Individuals and investment firms are increasingly interested in more than a balance sheet when making investment decisions. "Put your money where your mouth is," is a popular ideal, whether it's addressing where you're purchasing a product or what company you're investing your money in. This attitude is increasingly evident with younger generations like my own. According to a 2017 Morgan Stanley survey, nearly 9 out of 10 millennials are interested in sustainable investing. I expect investments in companies with strong environmental, social and governance (ESG) practices will only grow in the future.