It's Time to Get Practical About Your Data Management

The spring event season is coming to a close. And as usual, I'm feeling the rush of elation that comes from learning about exciting new technology, discovering smart new start-ups, and hearing industry experts talk about concepts like IoT, cognitive analytics, machine learning, neural networks and more. So many of us got into the IT industry because of technology's potential to change the world as we know it, so seeing first-hand the kind of technology capable of bringing that promise to fruition is great. But this year, something else accompanied the elation -- something I don't normally feel coming off the high of the event season. That's because when I talk with new and prospective customers, most of the conversations still revolve around the challenges of yesterday, to say nothing of today and tomorrow.