These four megatrends are driving Australian digital businesses

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Gartner tracks emerging technologies in its annual Hype Cycle reports that enable organisations to increase this interconnection, allowing for the real-time exchange of vast quantities of data, and for increased intelligence, complex analysis and decision making in real time. To help IT leaders understand significant technology trends, Gartner analysts looked across all 109 Hype Cycles and noted four high-level megatrends trends that track the evolution of digital business technologies, services and business models. "New digital business models require ecosystems of people, businesses and technologies that must scale beyond the enterprise," said Betsy Burton, vice president and distinguished analyst. Since 2008, cloud, data, mobile and social (the Nexus of Forces) have dramatically affected people's lives, business interactions, social change and global economies. These massive collections of technologies and the resulting changes in business models and human behaviour have accelerated the interconnection of technology, business and humans, and given rise to digital business.

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