The Robot Revolution: Why Marketers Should Prepare for the Rise of Artificial Intelligence

For example, let's say you want to teach a computer to distinguish between a cat and a dog. You might say cats have four legs, a tail, and pointed ears. Dogs have four legs, a tail, and floppy ears. But if you show that machine a chihuahua or a corgi, will it say it's a cat? Between tail length, fur texture, and color, there's a lot of labels a developer would have to program manually to help a traditional computer spot the difference. But with machine learning, you feed the computer thousands of photos of cats and dogs so it can learn to spot the difference by experience -- or in the world of machine learning -- lots of data.