Forethought sees better customer support via OpenAI-powered SupportGPT

San Francisco-based customer service AI and support company Forethought has launched SupportGPT, a generative AI platform that automates workflows, allowing customer service teams to focus on more value-adding tasks. The move is part of a general industry surge to streamline customer support with the latest generative AI technology. Call centers are now an AI target, with Gartner analysts predicting potential savings of up to $80 billion by 2026 if call centers switch to AI-powered chatbots. Forethought seeks to combine OpenAI's technology with its own proprietary generative AI capabilities to streamline the customer support experience. It will take customer support to a new level, according to Deon Nicholas, CEO and cofounder at Forethought.