How Artificial Intelligence Can Help Retail Executives Do Their Job

Most of the research and application of artificial intelligence (AI) in the retail space have been completely consumer-focused. The most popular AI-related question retail executives seem to ask themselves is "How do we use AI to enhance our customer experience?" That may be why the current applications of AI in retail are things like product recommendations, custom marketing messages, or out-of-stock management systems. These are all variables that affect a customers' shopping experience. While that's great, there is a bigger opportunity in the retail space to develop artificial intelligence to perform the tedious and time-consuming tasks that retail executives do every day. It is still technically consumer-focused AI, however, the application is different.